2020
Designed by Paul McBride, Pierce Cunnane and Brian Nolan at Detail. Design Studio
Henrietta McKervey: Copywriting
Categories: Moving Image
Industry: Charitable
Tags: Motion / Twitter / Earth Day / Environmental / Motion Design / Motion graphics
In celebration of Earth Day 2020, we were asked by Twitter’s real estate and workplace team (REW) to develop a campaign on the platform to communicate the company's green initiatives in a fun and engaging way to their internal teams. From solar power to better waste management, more sustainable chemical cleaners to reducing reliance on plastic water bottles, we created copy and simple animated gifs on each initiative to reflect the progress the company has made towards a more sustainable future.