Designed by Paul Guinan
Ciana March: Creative Director
Finn Richards: Photographer
Print: Plus Print
Print: Hen’s Teeth
Social Media: Sally McCarthy
PR: Sustainable PR
Categories: Print
Industry: Charitable
Tags: Photography / Typography / Print
Website: thesnugproject.com
The Snug Project is a calendar and limited edition print sale initiated in November 2020. The series features twelve images by photographer Finn Richards, resurfaced from a commercial project commissioned almost a decade ago. Each image captures an empty snug in Ireland, poignantly highlighting the absence of these vital spaces of social interaction and community over the last twelve months. The typeface is a revival of William Caslon’s English Egyptian, one of the earliest, commercially available san-serifs. Its stark letterforms have been widely and varyingly interpreted by sign painters on pub fronts across Ireland since their emergence in the early 19th Century. The project was delivered by a team who donated their time and all proceeds were in aid of ALONE, a national organisation that strives to enable older people to age at home, safely and securely, for as long as they wish.