Teachers Inspire

DCU Educational Trust asked us to help launched Teachers Inspire, an Ireland-wide initiative that seeks to recognise the positive role that teachers play in our lives. We carried out strategic work which led to the identity, a social media strategy, an extensive content package and website. The site and campaign assets were updated annually to drive engagement.

Working with illustrator Conor Nolan in we developed a core range of assets that could be repurposed to support a wide variety of messaging across social channels and in press. These were reworked and built on in-house for over the following years.

The five year initiative concluded in 2024 with the final campaign for Teachers Inspire 2023 and a switch over to a legacy site. The campaign included podcasts, film, copywriting, illustration, animation and film.