2011
Designed by Vanessa Fay at Epsilon
Creative Director: Karen Price
Strategy: Fay Quillan
Designer: Mariana Spagnuolo
Categories: Identity
Industry: Commercial
We were asked to create a brand for an innovative start-up called NUNII-Laboratoire - a French biomedical research laboratory specialising in aesthetic dermatology products which target dark spots, aging skin, and acne.
The designs we created reflect the brand’s marrying of cosmeceutical expertise with natural, trustworthy ingredients. The shape of the logo plays on the molecular make-up of the products’ ingredients, with a playful and floral nod to the purity and natural aspects of the brand. This subtly incorporates the brand’s message and high ethical standards.
The clean visual language of the branding is gentle yet strong, and alongside the name we created for the brand evokes the products’ honesty and clinical purpose. Our typographic choices add to the luxurious look and feel, portrays the high-end cosmetic industry purpose without looking or feeling intimidating.