2022
Designed by Rachel Copley McQuillan and Stina Sandström at Bureau Bonanza
Categories: Promotional / Print / Identity / Social Media
Industry: Commercial
Tags: Poster / Illustration / Typography / Food and drink / Campaign / Social
Humphreys Pub with its massive sunny garden, taco truck and dog-friendliness was Ranelagh’s best kept secret. It was time they got an eye-catching new brand that would leak their secrets to some more people.
The foundations of the new Humphreys brand are two logos: The Cherry representing Ranelagh and The Palm Tree representing the sunny garden. The illustration suite and colour scheme was designed to position the pub loosely between Ireland and Mexico.
The resulting identity gives Humphreys a fresh, friendly, distinct and enticing new look.