2011
Designed by Bridget Butler, Conor Flood and Patrick Altair McDonald at CI Studio
Web Development: Patrick Altair McDonald
Creative Director: Mel O'Rourke
Photography: Al Higgins
Categories: Identity
Industry: Corporate
Website: castlethorn.ie/
One of Ireland’s most successful property developers with a reputation for building houses of exceptional craftsmanship. We wanted to reflect this in their brand identity along with their focus on not just building houses but communities that live and grow.
The logotype has been designed to sit big and bold when applied to hoardings and signage with the crossbar of the t’s reflecting the thorns of the name which denote the company’s environmental ethos. Illustrations were developed to work with the identity in conveying specific messages along with a Castlethorn Home stamp of quality and commissioned photography capturing the craft of the building works.